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QR Code Tracking

When a QR code is developed, often times the creator has the option of purchasing tracking software that will record how many times a specific QR code is scanned in one location. The trackers work by creating a unique code every time the quick response code is scanned. This information is generally not used for personal use but for use in determining the effectiveness of the use of QR codes as an advertising or marketing strategy. If a person wished to use the QR code tracking for personal use, however, they are capable of doing so. Generally for personal use though, there is not nearly as much as a benefit to the creator of the QR code as there would be with QR code tracking for businesses. 

Benefits of Businesses Using QR Tracking: 

• Quick response code tracking software systems provide detailed tracking information to keep track of multiple QR codes. 
• QR code tracking is relatively inexpensive, compared to other means of statistical tracking.
• Tracking QR codes allow a business to realize the effectiveness or ineffectiveness of their quick response code campaign and make changes accordingly. 
• Reviewing the quick response tracking analytics is very simple with the use of tracking software.QR codes can be tracked from the moment they are created.
• Tracking software allows a company to discover how many phone calls and e-mails have been placed as a result of scanning the company QR code.